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Up then Down

Stock (Symbol) Stock Price

SodaStream Intl (SODA)

$34

Data is as of Expected to Report Sector

October 17, 2011

Nov 7

Food & Necessities

Sharek’s Take
David SharekSodaStream International (SODA) has been on a wild run this year. The stock became will be belowed in May then shunned in August. I’m staying patient with this stock.  Although SodaStream is a hundred-year-old company, the stock has been around only one year. Fast money investors jumped into SODA during the summer then bailed after the company beat the street but said 2011 share-based compensation would be higher than expectations. SodaStream is building a new 850,000 sq ft manufacturing plant to keep up with demand. The plans will cost $43 million and be ready in 2013. This will be the 14th plant for the company. Plants cost money, money that would normally go to profits.
One-Year Chart
SODA’s one-year chart shows the stock is basing in the 30s. The Long Term Growth Rate of 33% is excellent. With a P/E of 23 SODA is slightly undervalued. 
 
Estimates show profit growth of 0% two quarters from now. There looks to be an earnings slump which is expected to last two quarters.
Earnings Table
One problem SODA has is sales jumped 64% last quarter but the company expectes 2011 sales growth of only 30%. 
 
SODA beat by 9 cents and has beaten each estimates analysts have put out.
 
Annual Profit Estimates are tough to gauge because the company’s estimates are in euros. Here’s the deal: I have to change the euros into dollars. This isn’t as clean as an American based company would be. Then when I go to compare my result, it doesn’t match First Call’s estimate.
 
Quarterly estimates have fallen for two quarters now. Growth looks flat two and three quarters from now, then solid growth looks to resume. I can’t get a read on estimates, so these figures are more of guestimates than anything.
Fair Value
SODA is undervalued right now. Upside for 2012 is very good. This stock whipsaws with headlines.
Ten-Year Chart
SodaStream went up, then down. There’s a lot of resistance overhead. Investors who bought high will likely sell if/when SODA gets back up. The all-time high is around $80 and 2011 Fair Value is $55 so it may be a while before the stock hits another new high.
Power Ranking Bottom Line
Growth Portfolio

16 of 21

I don’t like the questions surrounding the figures. Show me some estimates in dollars not euros. Additionally, First Call’s estimates differ from Thomson’s. I like this stock, I wish it were more clear.
 
SodaStream ranks 16th of 21 stocks in the Growth Portfolio Power Rankings.
SODA is 12th in the 12 stock Aggressive Growth Portfolio Power Rankings. I might sell SODA from the more aggressive portfolio if I find a better opportunity.

Aggressive Growth Portfolio

12 of 12

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